I’m excited to announce that this Friday, September 1st, is Force Friday II! As you may remember, in 2015, Force Friday kicked off the continuation of the Star Wars Saga by introducing new characters and revealing new merchandise for Star Wars: The Force Awakens. Similarly, Force Friday II will launch the latest Star Wars products inspired by Star Wars: The Last Jedi, as well as host a celebration at ALL Disney Store locations across North America.
To commemorate Force Friday II, Chicago’s Michigan Avenue Disney Store will participate in Force Friday II midnight madness! Doors will open at 12:01am CST on September 1st, where attending fans can participate in exciting activities such as the Find The Force augmented reality treasure hunt, as well as entering sweepstakes for a chance to win exclusive Star Wars products!