¡Bienvenidos, amigos y amigas! It’s touchdown time at NBC as they double down on the excitement with not uno, but dos NFL games lighting up our screens this festive December weekend. As the holiday spirits soar, NBC is bringing more football action right into our casas, perfect timing for the last-minute shopping frenzy before Christmas!
NBC, part of the Comcast familia, is stepping up its game in the big leagues, broadcasting an extra NFL thrill on Saturday, December 21. Picture this: you're relaxing at home, your shopping list checked off, and there's some top-notch football to spice up your tarde. ¡Qué maravilla! Plus, they’re not stopping there—come Sunday, December 22, NBC's "Sunday Night Football" will keep the adrenaline pumping with another game. It’s a back-to-back football fiesta, and we’re all invited!
Rick Cordella, el jefe of NBC Sports, shared the buenísimas noticias, saying, “We’re excited to work with our partners at the NFL to acquire an additional game for NBCUniversal platforms at a crucial point in the playing season.” Indeed, these exclusive games on the last December weekend before the holidays are a gift that keeps on giving, not just to fans but also to NBC’s affiliates and partners. Como dice el dicho, “A más, mejor!”
This strategic play by NBC lights up the scoreboard in today’s media game where traditional companies like NBCU lean heavily on sports, especially the NFL, to attract those grand audiences that advertisers and distribuidores absolutely adore. In this era of streaming, live sports remain one of the few surefire ways to pull in a large crowd, ¡y que viva la NFL for providing this!
NBCU already scored a touchdown earlier this year by nabbing exclusive rights to air an AFC Wild Card playoff game on Peacock, their streaming service. Executives are all smiles, reporting that the broadcast not only boosted Peacock subscriptions but kept fans hooked on the service long after the game ended. ¡Olé for strategic movidas!
And there’s more fútbol on the horizon. NBCU plans to stream an exclusive NFL game in September that will take the excitement all the way to Sao Paulo, Brazil. Imagínate, the energy, the cheers, and the football passion, all converging in the vibrant heart of Brazil!
The announcement of the NFL’s full 2024–2025 schedule is set for this Wednesday, and with NBCUniversal presenting games on both Saturday and Sunday in week 16 for the first time since 1997, it’s clear they are playing to win. This holiday-season duo of games is a definite touchdown dance move, showing NBCU's commitment to bringing exhilarating sports entertainment to its audience, regardless of whether they're chilling at home or out and about.
So, mi gente, gather your amigos, prep your favorite snacks, and get ready for a double dose of NFL action that’s sure to make this holiday season extra especial. Con la NFL y NBC, it’s always more than just a game; it’s a celebration of sports, community, and festivity. ¡Nos vemos en el juego!