Kevin Hart is all set to launch his comedy focused streaming service. Laugh Out Loud, the comedy brand and Multi-platform Network founded by Hart in partnership with Lionsgate will launch on August 3rd. The service will feature a slate of original scripted and unscripted comedy series, stand-up specials, licensed programming, and live broadcasts.
Hart personally handpicked the comedic voices to create, produce and star in content exclusive to the service, which include digital superstar talents GloZell, King Bach, Emmanuel Hudson, DC Young Fly, Draya Michelle, David So, Timothy DeLaGhetto and Anjelah Johnson (MADtv, viral sensation Bon Qui Qui) all who have amassed tens of millions of fans across social media.
“Funny has no color or gender. With our friends at Lionsgate, we are creating a global network that gives a platform to the next generation of diverse comedians from all over the world, of all ethnicities, to tell their stories,” says Kevin Hart. “Our culture of comedy is unfiltered and inclusive. Most importantly, we exist to make the world laugh.”
Additionally, the new service will feature up and coming comedians curated by Hart through LOL showcases at events, including a partnership with the world’s top comedy festival “Just for Laughs.”
Leading up to the launch, Hart is previewing a sneak peek at his hidden camera series, “Kevin Hart: Lyft Legend.” The series, which is sponsored by Lyft, follows a disguised Hart as he attempts to push the limits of his passengers. The first episode is available on Laugh Out Loud’s Facebook Page.
The Laugh Out Loud app is free, but users will have the option to upgrade for $2.99/mo for an ad-free viewing experience.
By Matt Lopez
