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The Figures Are In And its Not Looking Good For Warcraft

The Figures Are In  And its Not Looking Good For Warcraft

Warcraft will end up losing around $15 million, less than it would have if not for a strong showing in China.

THR says that the film, which was budgeted at $160 million, may lose $30-40 million according to industry execs, but a digital rights deal for China at the unusually-high amount of $24 million, and a $20 million merchandising pact, help offset the loss. Though the loss is smaller than expected after a dismal domestic showing, it is still a deficit.

The U.S. release bombed, making only $46.6 million. The rest of its total $430 million global gross came from international sales, and more than half of that was from China alone.

The loss will be shared among the film’s co-financers: Legendary Pictures, Universal, and three Chinese ventures including Tencent.

“You’re almost better off just making it for the Chinese audience,” said analyst Eric Handler. “It did okay in some other markets where the game was big–including Germany and France–but China really saved the day.”

All that leads to the conclusion that if a sequel is made, it would probably be geared toward Asian markets.

big opening in China gave way to massive continued success in the country, ultimately making it the most successful video game adaptation of all time.




By Steve Watts



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