Stretch Armstrong is getting his own TV series. The popular 1970s toy bodybuilder will be the subject of a new Hasbro Studios series for Netflix, according to Variety on Jan. 28. Stretch will make his Netflix debut in 2017.The 26-episode Stretch Armstrong series marks Hasbro Studios’ first original programming for Netflix.
The animated Stretch Armstrong action/comedy series will follow busy teen Jake Armstrong and two pals, who are accidentally exposed to an experimental chemical which turns them into stretchable superheroes Stretch Armstrong and the Flex Fighters.
If you need a refresher on Stretch Armstrong, the blonde bodybuilder was introduced as a Hasbro action figure in 1976. The gel-filled toy could be stretched out, twisted and folded, then returned to its original form. The iconic toy had a major relaunch in the 1990s, and there has been talk of bringing the character to a live-action or animated format ever since then.
In fact, news of the Stretch Armstrong TV series comes two years after a movie deal for the character was called off. Relativity Media had planned for a live-action movie starring the iconic Hasbro character, but it never came to fruition. Taylor Lautner was attached to the movie project at one point, according to The Hollywood Reporter.
In addition to the Stretch Armstrong series, Netflix will also add “The Greenhouse,” a live-action tween drama set at a boarding school, to its lineup in 2017. And if you can’t wait that long for new children’s programming on Netflix, the animated series “Lalaoopsy” premieres fall 2016. The 13-episode animated series follows the misadventures of six friends and their pets through a whimsical world.