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THE ‘SUPER BOWL XLIX’ IN SPANISH – NBC UNIVERSO

THE 'SUPER BOWL XLIX' IN SPANISH - NBC UNIVERSO

Next week is all about football and contrary to the myth that Hispanics only like soccer, Latinos are increasingly becoming American Football and NFL enthusiasts. The Super Bowl, in particular, has become super popular among Hispanics.  According to Nielsen, the 2013 NFL season attracted a record number of Hispanic viewers and Super Bowl XLVIII ranks as the most-viewed show on record, which drew nearly 17.7 million Latino viewers.

NBC’s soon to be re-launched Hispanic cable network, NBC Universo (previously known as mun2) will be the new home of the exclusive Super Bowl XLIX and hours of football related entertainment to millions of Hispanics millennial fans.  Hispanic fans will now be able to enjoy and view all the football action in Spanish with the accompanying pregame one hour special “Sabor Al Super Bowl” leading up to the Super Bowl and including an interview with Halftime super star Katy Perry.  In addition, there will be postgame commentaries and on-air game announcements in Spanish from its stellar team of Spanish-language sportscasters including sports veterans Rene Giraldo and Edgar Lopez.

The mun2 switch to NBC Universo will happen at midnight on Saturday, January 31st and was specifically timed to happen on Super Bowl Sunday to give the network a major platform to get maximum exposure for its viewers.

 

 

 

 

 

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