Building on the Success of “Celia” and “Hasta Que Te Conocí,” the Spanish-language Network Continues to Own the Genre with New Exclusive Biopics for U.S. Hispanics
MIAMI, March 2017 – TELEMUNDO continues to innovate and bring the best stories to U.S. Hispanic television with two cutting-edge biopic series based on internationally bigger-than-life Hispanic figures, including Puerto Rican urban music star Nicky Jam and Mexican singer-songwriter José José. Each biopic will showcase the story behind these influential individuals who have made history in the world of Latin music and pop culture. Adding to the success of TELEMUNDO’s original Super Series concept at 10pm, these two captivating stories come on the heels of the network’s ratings blockbuster “Hasta Que Te Conocí,” based on the life of Juan Gabriel, and “Celia,” which kicked off the innovative Bio-Musical genre, capitalizing on the appetite of U.S. Hispanic viewers for stories about their icons and music idols.
“As the most innovative media company in Spanish-language television, we are thrilled to introduce two new music-themed biopics, that will give our viewers an exclusive look at the private lives of these iconic stars,” said Luis Silberwasser, President of TELEMUNDO. “We know our viewers have an appetite for stories about their icons and their idols. José José, with whom we have been working closely and to whom we wish a speedy recovery, and Nicky Jam are two very different and extraordinary artists that are part of the music history of Hispanics, of all ages. These are stories that speak to the lives of Latinos, right here in the United States.”
“El Ganador” is a biographical series about the life of award-wining Nicky Jam, a singer-songwriter who has become a worldwide music phenomenon. From his humble and troubled origin in Boston, to his downfall on the streets, to becoming the king of one of the most popular musical genres, this is not only the life of Nicky Jam, but the history of reggaeton itself. Nicky Jam has since received the most important awards in the music industry, sold out stadiums, earned the admiration of his colleagues and is now the greatest exponent of urban music. Based on real facts, and starring Nicky Jam, the series will be directed by award-winning Jesse Terrero and produced by Endemol Shine Latino and Boomdog.
“Nace un Ídolo” is the serialized biography based on the real-life story of José Sosa Ortiz, better known as José José, “El Príncipe de la Canción” (The Prince of Song), a Mexican musical icon adored by millions around the world. His story embodies a man’s journey to reach the status of an idol – including fame and fortune – and the high price he had to pay to achieve his dreams. The series highlights the passion and excitement that a superstar artist feels for his craft and the adoration of his fans. It also displays the frailty of the man coping with his addiction and its damaging effects. This is a story of hope and new beginnings and the success to regain all that he almost lost—his family, his voice, his life. “Nace un Ídolo” is a production for Telemundo Studios.