OPEN ROAD FILMS to TIE in WITH key brands FOR RELEASE OF TOONBOX ENTERTAINMENT LTD. AND REDROVER CO., LTD.
THE NUT JOB 2: NUTTY BY NATURE IN THEATERS AUGUST 11, 2017
Blue Diamond Almonds, Frontier Airlines, Homes.com; The Humane Society of the United States, iFetch, Kika Tech, Menchie’s Frozen Yogurt, National Recreation and Park Association, National Wildlife Federation, PB Crave and Pug Nation partner with
The Nut Job 2
The Nut Job 2: Nutty by Nature Partners With The Nuttiest Brands!
Los Angeles, August 4, 2017
Open Road Films announced today they have lined up Blue Diamond Almonds, Frontier Airlines, Homes.com; The Humane Society of the United States, iFetch, Kika Tech, Menchie’s Frozen Yogurt, National Recreation and Parks Association, National Wildlife Federation, PB Crave and Pug Nation as the studio’s ‘nuttiest’ promotional partners to support the August 11th, 2017 release of The Nut Job 2: Nutty by Nature.
Blue Diamond Growers is teaming up with the creators, characters and fellow nut enthusiasts in The Nut Job 2: Nutty by Nature in their mission to create fun and memorable snacking moments for the whole family to enjoy. To celebrate the movie sequel release of The Nut Job 2, Blue Diamond Growers is offering consumers the chance to watch the animated action-packed comedy for free. From July 15 to September 15, consumers will have the opportunity to receive a free movie ticket to see The Nut Job 2 or any other movie of their choice when they buy any two 6 oz. cans of Blue Diamond almonds.
“The Nut Job 2 is the perfect film for parents and kids to enjoy a special moment together,” said Maya Erwin, Brand Marketing Director for Blue Diamond Growers. “Blue Diamond almonds are the perfect snack to accompany such a nutty movie. Our products are a measure of care and consistency, and we always strive to provide families with the highest quality almonds to satisfy snack cravings and energize their day.”
Frontier Airlines is “nuts about savings’ and will celebrate the release of The Nut Job 2: Nutty by Nature in theaters with Surly, the film’s main squirrel surprising people at airports all summer long. Frontier will be creating a sweepstakes promotion urging consumers to share their photos for a chance to win a free round trip flight! To enter, consumers will tell Frontier where they saw Surly by using #TheNutJob2Frontier and following @thenutjobmovie and @flyfrontier.” In addition, in-flight across the entire fleet, Frontier will highlight The Nut Job 2: Nutty by Nature by having characters making an appearance on cups, napkins and the cabin service guide. You can find out more about the excitement by visiting FlyFrontier.com, and Frontier’s Facebook, Twitter and Instagram accounts.
Homes.com is going nuts! With over 3 million homes for sale and rent, we were certain that we could help Surly and friends find a new home, but scarce treehouse listings thwarted our efforts! Still, we love our customers (furry or not) so we’re celebrating Surly’s story with some fun articles and interesting information centered around helping backyard wildlife and sheltered pets find their dream homes! We’ll also be spotlighting some cool quizzes, games, and home collections featuring our favorite furry film stars!
Humane Society of the United States. “As wild animals adapt and flourish in the natural park and community spaces within our cities, it becomes increasingly important to protect them. These natural places not only enhance our daily lives, but make cities better places to live. Educating the next generation about the fascinating wildlife with which we share our communities and the threats these animals face, is an important step in protecting all wildlife and their habitat,” said Michelle Cho, vice president of Celebrity and Entertainment Outreach for The Humane Society of the United States. “We applaud Open Road Films for raising awareness and engaging young minds with the release of The Nut Job 2: Nutty by Nature. As Surly Squirrel says in the film, “it’s going to take everyone” to protect animals by saving their natural habitats and that includes youth and their families all around the globe.”
Kika Tech, a leader in mobile communications, will be offering Nut Job 2 fans a unique way to express themselves through a collection of stickers, GIFs and keyboard themes on the Kika Keyboard app. Users can download the Kika keyboards for free at https://play.google.com/store/apps/details?id=com.qisiemoji.inputmethod
Beginning August 2017, iFetch will launch the excitement for The Nut Job 2: Nutty by Nature movie via their website, social media, and customer e-newsletter. iFetch customers and their friends will see the stars of the film interacting with iFetch’s fun automatic ball launcher for dogs. iFetch also enthusiastically supports the movie’s theme of protecting our parks. We need them for our people and for our dogs!
Menchie’s Frozen Yogurt
In May 2017, in celebration of the opening of the film The Nut Job 2: Nutty By Nature, Menchie’s Frozen Yogurt partnered with the movie to promote the film’s star, Surly’s favorite frozen yogurt flavor. Menchie’s also launched a limited-edition movie themed cup, and has created film thematic in-store signage, cake toppers and social media. To kick-off the partnership, Menchie’s hosted a launch event at their flagship location in Encino, CA and had Surly the squirrel, along with his pal Menchie, on hand to take photos with kids and families.
National Recreation and Park Association has joined forces with Open Road Films to promote the importance of protecting parks for the release of The Nut Job 2: Nutty by Nature. Leading up to the August 11th release date, NRPA will be working with local park and recreation departments to host Park Days nationwide June through August 2017. Surly will work with kids and their parents to clean up local parks as well as enjoy games, activities and a showing of the first film, The Nut Job.
National Wildlife Federation, America’s largest conservation organization, uniting all Americans to ensure wildlife thrive in a rapidly changing world. As the education partner for the film, NWF is providing resources to help kids, parents, teachers and wildlife enthusiasts of all ages protect public lands and connect with nature in your local parks. Go to www.nwf.org/thenutjob2 to download family fun activities, learn more about urban wildlife and how you can plant Trees for Wildlife where squirrels make their home. Follow NWF on Facebook, Twitter, and Instagram.
PB Crave is taking this nutty comedy seriously by producing The Nut Job 2: Nutty by Nature stickered packages and shippers to be sold at retail beginning July 2017. All flavors of PB Crave will highlight Surley, Andie and Buddy and other key characters from the film.
Pug Nation Rescue
Pug Nation Rescue has partnered with Open Road Films. Check out the trailer for The Nut Job 2: Nutty by Nature starring Precious the Pug, voiced by the hilarious Maya Rudolph! Although Precious is not adoptable, don’t miss her wild adventure as she and her animal pals work together to save their home in the film. And don’t forget, there are hundreds of loving Pugs from the streets of Southern California that are adoptable, and looking for loving homes.
About Blue Diamond Growers
Blue Diamond Growers is the world’s largest almond marketer and processor. It created the almond industry in 1910 and opened world markets over 100 years ago when Spain and Italy were the major producers of almonds. While the U.S. market is the largest single market for almonds, over 70 percent of them are exported to 95 countries worldwide. Almonds are California’s largest food export and they rank among the top ten food exports in America. California produces over 80 percent of the world’s supply.
About Frontier Airlines
Frontier Airlines is committed to offering ‘Low Fares Done Right’ to more than 80 destinations in the United States, Dominican Republic and Mexico on nearly 400 daily flights. Headquartered in Denver, Frontier’s hard-working aviation professionals pride themselves in delivering the company’s signature Rocky Mountain hospitality to customers. Frontier Airlines is the proud recipient of the Federal Aviation Administration’s 2016 Diamond Award for maintenance excellence and was recently named the industry’s most fuel-efficient airline by The International Council on Clean Transportation (ICCT) as a result of superior technology and operational efficiencies.
About Homes.com
Homes.com makes it easy to find your first or next home with close to 3 million homes for sale or rent. Since its launch over 25 years ago, Homes.com has made millions of introductions between homebuyers and real estate professionals, leveraging user-friendly tools, valuable tips, and helpful information so that homebuyers have everything they need to find a home that perfectly fits their housing needs, family and lifestyle. With more than 15 million site visits a month, Homes.com continues to innovate with inspiring photos, simple search functionality, and great home-focused articles to empower consumers to dream and discover their ideal home. Visit Homes.com to discover your next home or download one of the Homes.com apps to power your home search on the go! For location, design and home buying tips, visit the Homes.com blog at Homes.com/blog/. Welcome Home!
About Humane Society of the United States
For 30 years, The Humane Society of the United States has been the leading national organization advocating for the humane treatment of urban wildlife. We have been a resource for individuals, local governments, animal control and state agencies looking for humane and effective solutions to wildlife conflicts. We seek to transform the way communities, states and federal agencies manage wildlife conflicts, providing direct and long-term non-lethal management responses and developing innovative methods for managing wildlife populations humanely.
About iFetch
From automatic ball launchers to fast-paced brain games, our iFetch family of products provides dogs of all sizes the ability to play ball to their heart’s content. Our interactive dog toys are perfect for pet owners who want their pups to stay stimulated and healthy, both mentally and physically. The award-winning, family-owned company launched the original iFetch automatic ball launcher from a highly successful Kickstarter program in 2013 and quickly gained international media, distribution, and sales. The iFetch Too automatic ball launcher for bigger dogs was introduced in 2015, and the iFetch Frenzy brain game toy made its debut in 2016. To learn more about iFetch, visit www.goifetch.com.
About Kika Tech
Say it with Kika! Make everyday interactions more engaging and fun with Kika. Integrating into smart devices, Kika enhances self-expression that goes beyond mobile platforms. By leveraging artificial intelligence (AI), Kika enriches the emotional connection between individuals in this technology-driven world. The Kika ecosystem includes its award-winning, Kika Emoji Keyboard app, which has received Google’s Best of 2016 and Top Developer in 2015. Kika has been ranked a top productivity app in more than 77 countries. With 300M downloads, 26M DAU and 50M MAU, it’s not surprising that leading mobile manufacturers and movie studios appreciate partnerships with Kika! Keep up to date with Kika on Facebook, LinkedIn, Instagram, and Twitter.
About Menchie’s Frozen Yogurt
Menchie’s creates lasting memories by providing an unparalleled guest experience with a mission to make every guest smile. Menchie’s is a world-leader of ensuring best-in-class products and is the ambassador of frozen yogurt quality worldwide. With 550 stores, the franchise has locations open in the United States, Canada, China, Japan, United Arab Emirates, Saudi Arabia, India, and more. Menchie’s expects to celebrate 600 stores in 2017. Guaranteeing happiness in every cup, the brand offers guests premium rotating yogurt flavors and delicious toppings for unlimited combinations in every bite. The proprietary collection is made from the milk of “smiley” California cows, which have not been treated with artificial growth hormones (rBST). Menchie’s frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association. For more information, please visit www.menchies.com. Like Menchie’s on Facebook at www.Facebook.com/MyMenchies or follow on Twitter and Instagram at www.Twitter.com/MyMenchies and https://www.Instagram.com/MyMenchies/.
About National Recreation And Park Association
The National Recreation and Park Association is a national not-for-profit organization dedicated to ensuring that all Americans have access to parks and recreation for health, conservation and social equity. Through its network of 60,000 recreation and park pro
fessionals and advocates, NRPA encourages the promotion of healthy and active lifestyles, conservation initiatives and equitable access to parks and public space. For more information, visit www.nrpa.org. For digital access to NRPA’s flagship publication, Parks & Recreation, visit www.parksandrecreation.org.
About National Wildlife Federation
The National Wildlife Federation http://www.nwf.org/ is America’s largest conservation organization, uniting all Americans to ensure wildlife thrive in a rapidly changing world. Follow us on Facebook https://www.facebook.com/NationalWildlife , Twitter https://twitter.com/nwf , and Instagram https://instagram.com/nationalwildlife/ .
About PB Crave
PB Crave Peanut Butters are made with natural peanut butter, organic honey and flavor favorites, and spreads excitement with every bite! We use quality ingredients, proven processes and cutting-edge innovation to craft dazzling blends of unique flavors that transform everyday peanut butter into a tantalizing, healthier-for-you treat. Learn more at: www.pbcrave.com
About Pug Nation
Pug Nation Rescue of Los Angeles is a registered non-profit organization dedicated to the rescue, care, and placement of abandoned, neglected, unwanted, displaced, and abused pugs. Every year Pug Nation saves and adopts out hundreds of loving Pugs from the streets of Southern California-thanks to the support of individuals like you. Our goal is to find every homeless pug a forever home; if we cannot do that, we pledge to provide a comfortable and loving place for sick or unwanted pugs to live out their lives.
