THOMAS PINK has filed an infringement case against Victoria’s Secret over the name of its younger secondary line, Pink. The London-based shirtmaker has accused the British arm of the US underwear brand of misleading customers by marketing and selling products under the Pink label.
Thomas Pink filed the infringement case with the Patents County Court in May, a spokesperson for the brand confirmed. Victoria’s Secret then responded with a declaratory judgement lawsuit in America, to establish “the rights of the parties, allowing them to continue the peaceful coexistence that has been in place for many years,” reports Drapers, adding that “the UK action places Victoria’s Secret at imminent risk of a suit on the same grounds in the US.”
“Thomas Pink is determined to protect the considerable investment that has been made into building the world’s luxury leading shirt brand,” said a Thomas Pink spokesperson. “No further comment will be made beyond this statement as this is now a legal matter.” No comment has been made by Victoria’s Secret.
By Sarah Karmali