VidaPrimo/Cinq Music Open LATAM Offices In Colombia
Top Entertainment Attorney Paola Colmenares
To Lead LATAM Region
Los Angeles — GoDigital Media Group companies VidaPrimo, the #3 comScore rated multi-platform music network, and Cinq Music, one of the leading indie label and distributors in the Latino market, have opened offices in Colombia. The announcement was made by VidaPrimo CEO Jason Peterson and Cinq Music Co-Founder Barry Daffurn.
The companies have tapped Paola Colmenares, one of Colombia’s top entertainment lawyers, and a seasoned entrepreneur, to lead the Latin American team. Colmenares will be working on expanding the companies’ services to artists and labels in Latin America, as well as increasing opportunities to maximize income in the region for their global clients. VidaPrimo and Cinq Music have chosen the cultural hotbeds of Bogotá and Medellin as their primary locations in Colombia.
“Latin music is undergoing explosive growth and GoDigital Media Group, through its Cinq Music label and VidaPrimo multi-platform music television network, is positioned to take hold of this opportunity,” says Peterson. “As part of building into the LATAM market, we’re elated to have Paola Colmenares joining us as the Managing Director for Colombia. She brings her many talents as an attorney, manager, and executive to VidaPrimo and Cinq Music, ensuring our market leading position.”
“I am truly excited for this opportunity with the GoDigital Media Group team, and to help bring focus to LATAM as the fastest growing region for consumer spending in entertainment, said Colmenares. “We cannot wait to collaborate with local creators, and to maximize our clients’ revenue in this region.”
Colmenares has long been a catalyst in the development and growth of LATM entertainment in Colombia as a lawyer, entrepreneur, and artist manager. She is currently on the board as Secretary of the MMF (American Association of Managers), LATAM, and has played a role in architecting the current music industry ecosystem in Colombia from a legal perspective.
